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Jun
9th
Thu
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OneTrueFan Real Time Fan-Analytics!

Have you ever wondered what sites have the most actively engaged fans? Do you want to know what the fans for those sites are doing, sharing, saying – and who they might be?

Well, the gang here at OneTrueFan wondered the same thing. And given what our product does – we decided to build out a system to answer these kinds of questions.

And now we’re sharing some samples of it with the world!

While OneTrueFan is first and foremost about increasing engagement from sites’ fans (and converting passively engaged users into actively engaged fans), a side effect of building a system to create this kind of engagement was the development of not only an extraordinary dataset but also a system for deriving fan intelligence.

While the fan intelligence is obviously even more extraordinary when the OneTrueFan widget is deployed on a site – initial results from the alpha analytics showed that the insights from the non-widget sites is also very valuable, especially when correlated and compared like this.

It’s tempting to describe what we are doing with OneTrueFan as a “pivot” but it turns out that fan intelligence analytics have been seen as the primary business model for our service since we launched publicly in beta. Welcome to Fan Intelligence