Help Community Twitter Facebook Flickr Vimeo Press About Shop OneTrueFan Tumblr (3.0; @onetruefan) from OneTrueFan: minibar, Fanalytics, API & fresh toast<p><span><span><span>It’s been a busy couple months here at OTF HQ! We moved into a sweet office in the heart of San Francisco’s Mission District, and since then have been nose to the grindstone working on all sorts of rad stuff. Here’s a few things you might have missed:</span></span></span></p> <p><span><span><span></span></span><br/><span><span><span><strong><span><a href="">The OneTrueFan minibar is open </a></span></strong></span></span></span></span></p> <p><span><span><span><span><strong><span></span></strong></span></span></span><span><span><span><span>Whoever said that the best things come in big packages obviously didn’t check out the OneTrueFan minibar! It’s all the OneTrueFan goodness you love, but now in a compact bundle, with extra goodies included in the mix.</span></span></span></span> </span></p> <p><span><span><strong><span><a href="">OneTrueFan Real Time Fan-Analytics!</a></span></strong></span></span></p> <p><span><span><strong><span></span></strong></span><span><span>Have you ever wondered what sites have the most actively engaged fans? Do you want to know what the fans for those sites are doing, sharing, saying – and who they might be? The answer to these questions are displayed in OneTrueFan’s Fanalytics dashboard!</span></span> </span></p> <p><span><span><strong><span><a href="">Introducing the OneTrueFan API!</a></span></strong></span></span></p> <p><span><span><strong><span></span></strong></span><span><span>Check-ins & shares & fan insight, OH MY! The OneTrueFan API has this, and a whole bunch more! Dig into the OneTrueFan API and discover the full power of OneTrueFan Fanalytics, it’s a data junkies’ dream.</span></span> </span></p> <p><span><span><strong><span><a href="">OneTrueFan delivers a tastier new toast!</a></span></strong></span></span></p> <p><span><span><strong><span></span></strong></span><span><span>Now winning patches earning the title of OneTrueFan just got that much sexier. Check out our brand new OneTrueFan toast alerts for achievements, and the new ability to sort the site leaderboard by friends and the OneTrueFan community at large!</span></span> </span></p> <p><span><span><span>So what do you think? Loving the new updates? <span><a href="">Drop us a line!</a> </span>We would love to hear what you think.</span></span> </span></p> <p><span><span><span>- Tilly McLain</span></span></span></p> <p><span><span><span></span></span></span>Community Gal, OneTrueFan</p>, 05 Jul 2021 14:02:00 -0700Catch the latest gossip from OneTrueFan Fanalytics! <p>Kick off the 4th of July weekend with these juicy stories from the top entertainment sites on the web, brought to you by <a href="">OneTrueFan Fanalytics</a>!</p> <p><a href=""><strong>GAWKER</strong></a></p> <p><a href="">Roger Ailes’ Secret Nixon-Era Blueprint for Fox News</a></p> <p>“Republican media strategist Roger Ailes launched Fox News Channel in 1996, ostensibly as a “fair and balanced” counterpoint to what he regarded as the liberal establishment media. But according to a remarkable document buried deep within the Richard Nixon Presidential Library, the intellectual forerunner for Fox News was a nakedly partisan 1970 plot by Ailes and other Nixon aides to circumvent the “prejudices of network news” and deliver “pro-administration” stories to heartland television viewers.”</p> <p><a href="">Spoiler Alerts: A Manifesto</a></p> <p>“America loves having its movies and television shows recapped, reviewed, and regurgitated back to them, but the one thing that it hates more and more is having the events of those things spoiled by reviewers. It’s time for a guide on what constitutes a spoiler and what does not.”</p> <p><a href="">Grandma Assaults Grandson With Garden Hose For Eating Too Much Bacon</a></p> <p>“Now before you get too upset, the 64-year-old grandmother in question used the garden hose to spray her 9-year-old grandson in the face, and not, well, wherever your mind just went with that headline. But she did it at full blast! And also beat his legs. And all he did was eat a generous portion of delicious, crispy bacon.”</p> <p><strong><a href="">HOLLYWOOD REPORTER</a></strong></p> <p><a href="">Selena Gomez, Justin Bieber, Lady Gaga Among Week’s Biggest Social Media Stars</a></p> <p>“The “Monte Carlo” star and “Born This Way” singer are among those seeing big gains in Twitter followers and online video views. The Social 50 ranks the most active artists on the world’s leading social networking sites — YouTube, Vevo, Facebook, Twitter, MySpace and iLike — using a formula blending weekly additions of friends/fans/followers along with weekly artist page views and weekly song plays.

”</p> <p><a href="">Spike Lee: Why I Haven’t Made a Feature Film in Three Years</a></p> <p>“Lee has lately focused on documentary work with two films about post-Katrina New Orleans for HBO. But he had designs on biopics about Jackie Robinson – the Brooklyn Dodgers slugger who broke baseball’s color line – and soul icon James Brown. And he was in discussions a while back for a sequel to thriller Inside Man, which starred Denzel Washington, Clive Owen and Jodie Foster. But he’s been unable to secure financing.”</p> <p><a href="">20 Best Taglines From Movies Over the Last 30 Years</a></p> <p>“THR’s sister publication AdWeek combed through the last 30 years of movie marketing and selected some favorite film taglines from that period. The cut-off of 1980 means that perhaps the greatest movie tagline ever — “In space, no one can hear you scream,” from Alien, 1979 was left off. But there’s plenty here to chew on.”</p> <p><strong><a href="">EONLINE</a></strong></p> <p><a href="">Daniel Radcliffe on Last Day of Potter Filming: “I Wept Like a Child”</a></p> <p>“It’s an unlikely pairing, but hey, Oprah’s moved on to bigger things. Good ol’ retired Larry dug deep in his closet and pulled out those trusty suspenders on one more time for a chat with Daniel Radcliffe about the franchise and how the star feels about it ending with the upcoming Harry Potter and the Deathly Hallows: Part 2.” </p> <p><a href="">Twitter Fight: Ashton Kutcher vs. Village Voice</a></p> <p>“Let the loud typing begin! A Twitter war has broken out between Ashton Kutcher and weekly newspaper Village Voice. The two went at it after the Voice published an article on Wednesday that questioned the child-prostitution statistics the actor offered in his “Real Men Don’t Buy Girls” anti-sex-trafficking campaign. And it all went downhill from there…”</p> <p><a href="">Sorry, Rob & Kristen! Not Everyone Is Excited to See Your Breaking Dawn Sex Scene</a></p> <p>“It’s no secret that Twi-hards everywhere are anxiously awaiting the much talked-about Breaking Dawn sex scene. However, there’s at least one person out there who is not excited about Robert Pattinson and Kristen Stewart onscreen steaminess.”</p> <p>Thanks for playing OneTrueFan, and have a happy 4th of July weekend!</p>, 01 Jul 2021 16:41:13 -0700The OneTrueFan minibar is open<p>They say that the best things come in small packages, and OneTrueFan is no exception. Introducing the OneTrueFan Minibar! It’s all the OneTrueFan goodness you love, but now in a compact bundle, with extra goodies included in the mix.</p> <p><a href=""><img src=""/></a></p> <p>Check to see who else has visited the page that you are on with the Recent Visitors tab. Share the page on Twitter or Facebook, check out where you rank on the site Leaderboard against your friends and public. Hover over the player’s avatar to see the patches they have earned on the site, as well as their most recent shares and links to their Facebook and Twitter profiles. And, of course, you can still update your settings (you know, to ask a question, report a bug, logout, update your profile settings and hide the bar).</p> <p><img src=""/></p> <p><strong>But here’s where the fun part comes in.</strong> As you cruise around the web, reading stories and browsing a site, the OneTrueFan minibar will activate and give you page recommendations based on the post you’re looking at. Behind the scenes, OneTrueFan collects the mutual shares and check-ins from the OTF community. Then, our top secret, Bat Cave, blinking lights server farm suggests the best page, related to the one you’re on, for you to continue your journey down the road to supreme knowledge.</p> <p><a href="">Drop us a line</a> and let us know what you think! Thanks for playing OneTrueFan and if you aren’t <a href="">download</a> the browser extension now.</p>, 30 Jun 2021 14:52:00 -0700Check out what's hot on!<p>Grab your controller and take a peek into the <a href=""></a> top 5 most popular stories of the day, based on shares and check-ins from <a href="">OneTrueFan Fanalytics</a>!</p> <p><strong><a href="">Why the Supreme Court’s Ruling on Games Matters - Sessler’s Soapbox</a></strong></p> <p>“Yesterday, Adam was very happy about the Supreme Court’s ruling over the California Violent Video Games law and gave you all an early Soapbox. Now after he’s had some time to digest the ruling, The Sess has decided to give you another, much longer Soapbox going in depth about the details of the case. Find out why this particular Supreme Court case matters to you, whether you’re a gamer or not, in this extended edition of Sessler’s Soapbox.”</p> <p><strong><a href="">The Beatles — Marketed By Today’s Music Industry</a></strong></p> <p>“This is both brilliant and sad. Not to say that The Beatles weren’t first presented to the world with a marketing facade when they first hit the scene, but it was, in the very least, a unique marketing facade. Would The Beatles be just another generic emo boy group, lumped-in with all the rest? I guess it’s kind of a moot hypothetical, since their influence remains so critical, but it does make you wonder.”</p> <p><strong><a href="">300 Prequel Gets New Title, Narrows Down Directors</a></strong></p> <p>“The long-discussed 300 prequel, which was to be titled Xerxes, is not only still alive, but it’s got a new title and its potential directors narrowed-down. While the film’s purpose of telling the origin story of 300’s (historically-based, albeit loosely) Persian overlord, Xerxes remains, the title of the film will now be called 300: Battle of Artemisia. Additionally, it seems that the list of potential directors have been narrowed-down to two. Noam Murro and Jaume Collet-Serra. What can we expect from this bizarre prequel that, for a time, appeared to be dead in the water.”</p> <p><strong><a href="">World Of Warcraft Now Free To Play Up To Level 20 — Just Enough Time To Get You Hooked</a></strong></p> <p>“Along with the release of its second major content patch, Rage of the Firelands, for World of Warcraft: Cataclysm, Blizzard has also announced that the massively multiplayer role playing game is now free to play up to level 20. They’ve renamed the trial the World of Warcraft Starter Edition and removed the previous 10 and 14 day time trial restrictions. Now there’s a chance for everyone to get hooked, as playing up to 20 levels of the game gives you just enough time to start caring about your character. They’ll even let you make Blood Elf and Draenei characters, races that were previously only available with The Burning Crusade expansion. All you have to do to start your trial is create a account and download the game.”</p> <p><strong><a href="">Ubisoft Seeking Testers For Mystery First-Person Shooter</a></strong></p> <p>Ubisoft is seeking game testers for a mysterious, unspecified first-person shooter. Usually QA testers are employed for several months but this “study” is only for two days, July 4th and 5th. The test is in Canada so participants won’t have to worry about missing fireworks while they play. The company didn’t mention the name, but Ubisoft’s upcoming first-person shooters include Far Cry 3 and maybe another unannounced Rainbow Six. Of course there’s the possibility the study will be for an entirely new game… Excited?</p> <p>Wanna see whats the hottest stories are on your site? Drop us a line to become part of OneTrueFan Fanalytics!</p>, 29 Jun 2021 16:20:00 -0700OneTrueFan site fo the day:<a href="">OneTrueFan site fo the day:</a>: <p>Gather up the kiddos and tune in for today’s OneTrueFan site of the day, <a href=""></a>!</p> <p><img align="left" src="" width="175" height="175"/><a href="">AwesomeWebShow</a> is a community of videos for kids, picked by kids! All of your childrens favorites are here, including <a href="">Charlie the Unicorn</a>, the villainous <a href="">Severus Snape</a>, and of course, <a href="">Justin Beiber</a>. Get down with Jack Black on <a href="">Yo Gabba Gabba</a>, learn how to make your very own <a href="">webshow</a>, and recycle #6 plastic into homemade <a href="">Shrinky Dinks</a>!</p> <p>Take a peek into <a href="">a dads life</a>, or catch the latest trailer for Nickelodeon’s new <a href="">Fred</a> movie. Theres something for everyone! And its not just fun and games, <a href="">AwesomeWebShow</a> also teaches your children how to become <a href="">better critical thinkers</a> and learning more about nature by making their very own <a href="">bird feeders</a> out of those pinecones in the backyard</p> <p>Thanks for playing OneTrueFan! </p>, 28 Jun 2021 16:56:00 -0700Writers block got you down in the dumps? OneTrueFan Fanalytics to the rescue! <p>Check out these stories from the top 3 tech sites that got the tech world buzzing:</p> <p><strong>MASHABLE:</strong></p> <p><a href="">2012 Olympic Athletes Are Welcome To Tweet</a></p> <p>“Athletes competing at the 2012 Olympic Games in London are free to tweet during the competition, the Olympic Committee said. The athletes are actively encouraged to “take part in social media and to post, blog and tweet their experiences,” the guidelines from the Olympic Committee (AOC) say, as long as it’s not for commercial purposes.”</p> <p><a href="">BET Awards 2011: Behind the Scenes in the Social Media Lounge [PICS]</a></p> <p>“The BET Awards kick off at 8 p.m. ET / 5 p.m. PT on Sunday night, capping off what’s been a major digital campaign to drive awareness for the broadcast. The show itself will also feature heavy social media integration, including plans to show viewer tweets and Facebook updates on-air, backstage live streaming video on and the giveaway of a Ford Focus to one person that tweets using a secret hashtag that will be revealed at the top of the broadcast.”</p> <p><a href="">HOW TO: Manage Your Online Reputation Using SEO</a></p> <p>“Of the almost 80% of U.S. hiring managers who had searched for candidates online, 70% of them said they had rejected a candidate based on what they found in his or her search results, according to a 2009 study commissioned by Microsoft. While you might not be able to remove damaging content from the Internet, there’s a good chance that you can minimize its impact using simple SEO techniques. And even if your search results are squeaky clean, the same techniques can help you control how you’re perceived online. Here’s how to get started.”</p> <p><strong>TECHCRUNCH:</strong></p> <p><a href="">Startups Don’t Die, They Commit Suicide</a></p> <p>“Long before startups get to the point of delinquent electricity bills or serious payroll cuts, they implode. The people in them give up and move on to do other things, or they realize that startups are hard and can cause a massive amount of mental and physical exhaustion — or the founders get jobs at other companies, go back to school, or simply move out of the valley and disappear.”</p> <p><a href="">RunKeeper Adds New Integration To Its Health Graph In Hopes Of Building ‘The Facebook Of Fitness’</a></p> <p>You may have heard about the social graph and the interest graph, but what about the health graph? Thanks to RunKeeper, this term may soon become an oft-used part of your vocabulary. RunKeeper, for those unfamiliar, was founded three years ago as a simple iPhone app and a small online fitness community designed to help runners and other fitness enthusiasts employ smartphone technology to better track, measure, and improve their fitness. Since then, RunKeeper has expanded across mobile platforms, growing into a community of 6 million strong.</p> <p><a href="">LivingSocial Expands Daily Deals Empire; Buys Ensogo, GoNabit And DealKeren</a></p> <p>Looks like LivingSocial is employing the same strategy for international expansion as its rival Groupon: by acquiring local daily deal sites to serve as a foundation for discount distribution on a global scale. According to DailySocial, the company has moved to purchase DealKeren (operational in Indonesia), its parent company Ensogo (which offers daily deals in Thailand and the Philippines) as well as GoNabit (which operates in Dubai, Abu Dhabi, Lebanon, Jordan and Kuwait).</p> <p><strong>BUSINESSINSIDER:</strong></p> <p><a href="">Residents Near Fukushima Are Pissing Radioactive Urine</a></p> <p>More than 3 millisieverts of radiation has been measured in the urine of 15 Fukushima residents of the village of Iitate and the town of Kawamata, confirming internal radiation exposure, it was learned Sunday. Both are about 30 to 40 km from the Fukushima No. 1 power plant, which has been releasing radioactive material into the environment since the week of March 11, when the quake and tsunami caused core meltdowns.</p> <p><a href="">Internet Marketing For eCommerce Owners</a></p> <p>Many eCommerce site or online store owners tend to shy away from creating content in order to market their website online. After all, the accepted wisdom for converting customers as efficiently as possible is to show products clearly and attractively as possible and make it as easy as possible for customers make a purchase. That’s all good and well but this method focuses on converting traffic, not driving traffic. There’s not much use in having the world’s greatest salesperson if you keep him (her) locked in a basement. In the same way, putting all your energy into creating a slick, high converting eCommerce site (or online store) is not much use if you can’t bring potential customers to it in sufficient numbers.</p> <p><a href="">Apple Will Have TWO New iPhones In September</a></p> <p>Apple will be releasing two new iPhones this September, says Deutsche Bank analyst Chris Whitmore in a note this morning. It will release the iPhone 5, and the iPhone 4S, a “mid-range” prepaid smartphone priced at $350. The data plans would work similarly to the iPad. Users could sign up and pay for what they need when they need it.</p> <p>Catch the scoop on these stories, and many more by visiting <a href="">OneTrueFan Fanalytics</a>!</p>, 27 Jun 2021 16:06:00 -0700OneTrueFan site of the day:<a href="">OneTrueFan site of the day:</a>: <p>Get crafty with today’s OneTrueFan site of the day, <a href=""></a>!</p> <p><img height="215" width="400" src="" align="middle"/></p> <p>Shelly Kelly is a DIY artist who’s hobby is to make things that make others happy, smile, and have fun. Visit her Etsy shop <a href="">Scrap Heap</a> for creations made from scraps of fabric, paper, and other items in her craft box, along with materials that have been recycled or upcycled with a touch of vintage items in the mix just to keep a feel of nostalgia. And by <a href="">becoming a fan on Facebook</a> you will be given a preview of item before they hit the shop AND receive special preview prices!</p> <p>But thats not all! Shelly Kelly also specializes in <a href="">Fine Art</a> and elaborate <a href="">baked goods</a> as well, all with the same scrap booking charm as her other work.</p> <p>Thanks for playing OneTrueFan!</p>, 24 Jun 2021 15:25:32 -0700The OneTrueFan battle for!<p>Hit the dancefloor and check out the DJ battle going down on TheDJList for the title of OneTrueFan! </p> <p><img align="middle" src="" width="468" height="60"/></p> <p>In the lead, with a current score of 307 points is Texas native <a href="">DJ Richard Storm</a>, who has traveled all over the world, and learned to DJ while visiting Germany during his time in the AirForce. Take a listen to his <a href="">Welcome To The 90s In Frankfurt! Hard Trance Mix (Vinyl mix)</a>.</p> <p>Gaining speed on the leaderboard is <a href="">DJ Johnny The Boy</a> with a current score of 285 points. Coming to you all the way from Taipei Taiwan, DJ Johnny The Boy hits the wheels of steel with his own brand of progressive house and trance. Check out his latest mix, <a href="">Song For Dave (A Day In The Life Mix)</a></p> <p>And Not missing a beat, holding down 3rd place is Romanian sensation Sergio Bancof, or <a href="">DJ Anakin Lenox</a> as he is known in the clubs, with a current score of 272 points. Get down with a preview of <a href="">his most recent house track</a> and catch whats burning up the dancefloors in Braila!</p> <p>And hot on their heels is <a href="">DJ Luhis Molins</a> with a score of 242 points. Hailing from tropical Costa Rica, DJ Luhis Molins rocks the ones and twos with the hottest in electronica. Bust a move with his latest mix, <a href="">Baby on the thriller</a></p> <p>Thanks for playing OneTrueFan, and keeping our ass on the dancefloor!</p>, 23 Jun 2021 14:07:00 -0700OneTrueFan site of the day:<a href="">OneTrueFan site of the day:</a>: <p>Be a part of the Gainesville’s fastest growing social network for entrepreneurs, scientists, students and innovators with today’s OneTrueFan site of the day, <a href=""></a></p> <p><a href=""><img align="middle" src="" width="475" height="150"/></a></p> <p>GAIN’s mission is to encourage technology enterprises start up and develop in the Gainesville area by providing them with support through networking and educational opportunities.</p> <p>GAIN’s provides monthly meetings in which inventors, entrepreneurs, investors, service providers and potential staff as well as other interested in these enterprises can meet together for the purpose of sharing ideas, energy and talents. As well as educational programs including monthly speakers, business related seminars and, SBIR workshops to further the growth and maintenance of technology enterprises in the Gainesville area.</p> <p>Thanks for playing OneTrueFan!</p>, 22 Jun 2021 15:23:00 -0700OneTrueFan site of the day:<a href="">OneTrueFan site of the day:</a>: <p>Take a look into the life of a housewife who balances kids, 2 dogs and a husband one comic a day. Each cartoon takes no longer than 30 minutes to draw, with the goal of delivering one comic each day for the entire year. Check out some of her crazy hijinx with today’s OneTrueFan site of the day, <a href=""></a>!</p> <p><a href=""><img align="middle" src="" width="400" height="284"/></a></p> <p>#11: Is that kibble in my toothbrush?</p> <p><a href=""><img align="middle" src="" width="400" height="285"/></a></p> <p>#14: Self-Help Books Stink</p> <p><a href=""><img align="middle" src="" width="400" height="285"/></a></p> <p>#13: Doggie Goals</p> <p><a href=""><img align="middle" src="" width="400" height="250"/></a></p> <p>#12: Purse on Four Wheels</p> <p>Thanks for playing OneTrueFan!</p>, 21 Jun 2021 15:16:00 -0700OneTrueFan site of the day:<a href="">OneTrueFan site of the day:</a>: <p>Get the most out of social media, and improve your communication skillz with today’s OneTrueFan site of the day, <a href=""></a>!</p> <p><img height="150" width="475" src="" align="middle"/></p> <p>Join Troy Janisch as he explores the world of marketing, social media tools and advice that will help you get the biggest impact for your website or business, including interviews with the thought leaders of the industry including <a href="">Guy Kawasaki</a> and OneTrueFan’s very own <a href="">Eric Marcoullier</a>! </p> <p>Learn how to be 3 times smarter by leveraging your <a href="">instinct, intellect and intuition</a>, and break out of writers block with ten tips to <a href="">unblock your blog</a>. Troy also shows you tricks on <a href="">personal branding</a>, the power of <a href="">Mad Libs</a>, and ten ways to <a href="">boost event participation</a> with social media.</p> <p>Pick up tips that will help your offline life as well, such as clearing up shelf space by <a href="">digitalizing your music collection</a>, and ten quick ways to <a href="">make someone else’s Friday better</a>. And catch whats got everyone buzzing across the pond with <a href="">social media patterns in the UK</a>, and best practices while <a href="">using foul language online</a>.</p> <p>Thanks for playing OneTrueFan! </p>, 20 Jun 2021 16:01:42 OneTrueFan Introduces Friend Ranks, Improves Badging<a href=""> OneTrueFan Introduces Friend Ranks, Improves Badging</a>: <p><span><a href=""><img src="" border="0" align="left"/></a>If you’ve been running the <a target="new" href="">OneTrueFan</a> bar to follow your activity around the Web, as I’ve long extolled and done myself, you’ve gotten used to the ease of sharing great content downstream and racking up achievements, as you work your way to the top of sites’ leaderboard. Today, the service<a target="new" href="">introduced an array of visual enhancements which makes advancement more apparent</a>, but more importantly, connects with your external social networks to find how you rank, not just globally, but against your friends as you travel through the Internet.<br/><br/>Now, instead of simply seeing the global OneTrueFan leaderboard for any site, you can now toggle between this ranking and a “Friends” ranking, which taps the connections you have made on Twitter or Facebook, surfacing the avatars of your buddies, giving you an even better idea of just what your friends are doing online, and what sites they find valuable. This way, even if you’re a house hermit, you’re never truly browsing alone. You can also now, for the first time, invite friends from <a target="new" href="">Twitter</a> and<a target="new" href="">Facebook</a> to join you on that site via the leaderboard, with a few clicks.<br/><br/><a href=""><img src="" border="0"/></a></span></p> <p><span>OneTrueFan Now Divides Friends From the World’s Rankings</span></p> <p><span>In addition to the friend segmentation, OneTrueFan also made a number of visual tweaks, most apparent to frequent users. Instead of a one-time bar flash that updates you on achievements, the message icon now glows red. When clicked, your most recent accomplishment, from the “Thanks for Sharing!” badge to achieving multiple levels from engagement, to achieving the much-desired OneTrueFan status, will be displayed in a larger, rectangular window, attached to the OTF bar.<br/><br/><a href=""><img src="" border="0"/></a></span></p> <p><span>The New Badging System on OneTrueFan</span></p> <p><span>The enhancements are pretty slick and welcome for all existing users. It’s always fun for me to find which sites my friends visit, and I’m often surprised when I find unexpected people in unanticipated places. The OTF team, <a target="new" href="">on the heels of their excellent analytics package I discussed last Friday</a>, continues to roll out useful updates.</span></p>, 17 Jun 2021 14:15:00 -0700OneTrueFan delivers a tastier new toast!<p>OneTrueFan is on fire this week with new announcements! Hot off the heels of our <a href="">kick-ass API</a> release, and the introduction of <a href="">OneTrueFan Fanalytics</a>, it is my pleasure to show you OneTrueFan’s sexy new toast notifications! </p> <p><img src=""/></p> <p>OneTrueFan awards fans with patches for accomplishments such as sharing a site or viewing a certain amount of pages on a site. When you achieve an award, or unlock something new on your favorite sites, the message notification will glow red and pop up an alert on top of the bar (like a slice of toast popping out of a toaster). Fans then have the chance to share that achievement on Twitter or Facebook and score major bragging rights.</p> <p>We also added a few new features on the leaderboard, including the ability to sort the competition by your friends, or see a public view of other fans of the site that you may not be following yet on Twitter or Facebook. And since OneTrueFan is more fun when your friends are playing too, we gave fans the ability to invite your contacts into the game via Twitter, Facebook and email so everyone can get into the mix!</p> <p>What do ya think? <a href="">Drop us a line</a> if you have any other tweaks or features you would like to see, and give us a heads up if you notice anything acting wonky.</p>, 17 Jun 2021 12:33:00 -0700Welcome to OneTrueFan TechWeek & Gigaom!<p>It is my pleasure to welcome two major tech sites to the OneTrueFan community, check-in and show your love for <a href="">TechWeek</a> and <a href="">Gigaom</a>!</p> <p><a href=""><img align="middle" src="" width="300" height="80"/></a></p> <p>Head to the windy city for a week full of tech and start-ups at <a href="">TechWeek.Com</a>!</p> <p>Chicago is an epicenter of adapting new technologies to social and economic diversity. The city’s culture of technology is one where hundreds of online companies have flourished. Chicago looks at how people actually live and work and brings products to diverse markets faster; and put innovation into the hands of thousands of community members. They don’t adapt culture to technology - they adapt technology to culture.</p> <p><a href="">The TechWeek Conference</a> tracks the worlds of consumer technology, mobile media, financial technology and IT infrastructure. For one week, July 22-29, 2011, the world of technology will visit Chicago in celebration of a new culture of technology with 4 days of conference sessions and over 150 speakers, 4 days of an expo hall with over 100 exhibitors, and over 60 independent off-site events</p> <p><a href=""><img src="" align="middle" width="300" height="80"/></a><br/><br/>But before you head off to Chi-Town, make sure you check-into <a href="">Gigaom</a> so you can get the latest scoop on the technology everyones buzzing about! Covering everything from <a href="">mobile</a>, <a href="">cloud</a>, <a href="">cleantech</a> and <a href="">broadband</a>, <a href="">Gigaom</a> is your place for all the up to date stories that everyone is talking about. Starting today, you will see OneTrueFan on a select <a href="">Apple</a> related posts if you were referred by Google Search, and many more coming soon!</p> <p>Thanks for playing OneTrueFan!</p>, 17 Jun 2021 10:43:00 -0700OneTruefan Fanalytics: Celebrity Edition!<a href="">OneTruefan Fanalytics: Celebrity Edition!</a>: <p>See who’s hot (and who’s not) with OneTrueFan Fanalytics: <a href="">Celebrity Edition</a>! OneTrueFan put together a list of the top 25 celebrity gossip websites, and gave them the same treatment as we did for your favorite tech sites, by packing it full of real time data goodness. </p> <p>Ride shotgun with the paparazzi as you watch the most juicy gossip unfold in real-time on the live Fan Activity stream and find out what everyones whispering about on Twitter. And take a look at the Most Popular Pages on this Site in the Last 24 Hours to see what everyone will be talking about around the watercooler during your lunch break.</p> <p>And for you Gossip Girls (and guys) out there, get the latest scoops by keeping on eye on the paparazzi. Slow news day? Take a peek at what everyones buzzing about and you may just find a blind item that missed your radar. Who’s the new rising star of the now? <a href="">Fanalytics</a> gives you the insight to find out who is the new up and coming troublemakers of LA.</p> <p>OneTrueFan Fanalytics got you covered in the <a href="">world of tech</a>, and now the <a href="">pulse of Hollywood</a>. Are there any other communities we should gather up? <a href="">Drop us a line</a> and <a href="">let us know</a>!</p>, 16 Jun 2021 15:34:50 -0700Introducing the OneTrueFan API!<p>If you’ve checked out OneTrueFan Fanalytics, you may have noticed the crazy amount of insight we can provide about your site and your community. The OneTrueFan Fanalytics site dashboard is just one example of how to use that data in a way that will help you engage your active fans, but the possibilities don’t just end there. Since data by nature loves to roam free like a wild pony, we decided to unleash the full power of OneTrueFan’s data to the public, with our <a href="">newly released API</a>! </p> <p>Access website & page information such as the OneTrueFan of a site, fans who have recently shared a link to your pages, recent fans who have checked-in, top popular pages on your site, as well as the most popular external sites and pages based on your community shares and checkins. </p> <p>Fetch information about your active fans including their Twitter & Facebook profiles, homepages, avatars, age & gender, total scores on sites & pages that they are a fan of, along with patches and sites that they reign as OneTrueFan!</p> <p>And here’s the really fun part. Since we are collecting the sites & pages that are hot among your active fans, we can now offer you recommended links based on the sites and pages are most popular with your community. Enter in a URL, and the <a href="">OneTrueFan API</a> will deliver a recommended page, perfectly catered to the interest of engaged fans. And if your feeling lucky, call the <a href="">OneTrueFan API</a> and we will grab you a random link based on pages that your fans are sharing and checking into.</p> <p>The possibilities are endless and we are just getting started. Keep in mind that the <a href="">OneTrueFan API</a> is still in early beta, so it is still very much a work in progress. Do you have an idea about what we can include to make it better? <a href="">Drop us a line</a>! We would love to hear what you think!</p>, 15 Jun 2021 14:51:00 -0700MyBlogLog → OneTrueFan<a href="">MyBlogLog → OneTrueFan</a>: <p><span> <p>Remember those subscriber cards you found tucked into magazines that asked questions about your income, education, sports you liked, where you traveled or what newspapers you read? The editors and advertisers of that magazine were trying to find out more about their readers. Except for the folks that took the time to write in, an editor of a print magazine knew very little about the people who read their magazine.</p> <p>Imagine if Henry Luce had access to a tool which could give him an insight to the readers of Time Magazine? What if he knew not only who was reading his magazine but also which particular articles were hitting a chord? Not only that, what if he knew what <strong><em>else </em></strong>they were reading in <strong><em>other </em></strong>magazines? Which articles did his most faithful readers found elsewhere that his reporters did <strong><em>not</em></strong>cover? This type of data would have been pure gold to the late Mr. Luce.</p> <a href=""><img height="340" width="500" src="" title="OneTrueFan Fanalytics" class="size-full wp-image-5051 "/></a> <p class="wp-caption-text">Click for full screen image</p> <p>MyBlogLog had some of this data but it was site-specific and the service has been since <a href="">scuttled</a> by Yahoo.  The team has re-grouped and pulled another rabbit out of their hat <a href="">launching Live Fan Analytics</a> (aka: <em>Fan-alytics</em>) as a new approach to site metrics. MyBlogLog required site owners to install a widget on their site to reveal users that have opted in to showing up on the MyBlogLog sidebar. OneTrueFan spins that approach around and asks the readers to add an extension to their browser in order to send back their browsing behavior on any site for aggregation and show a bit of extra love for the sites they frequent.</p> <p><strong>What’s in it for the Fans?</strong> Browse the web and have at your disposal an instant view of the last 10 fans who visited the site and articles on that site that have been shared by those readers. Also look at the top fans who visit the site the most often and see what they have shared on the site. As you browse, your history (minus any sites you choose to exclude), is fed into the OneTrueFan “panel” that helps site owners and other OTF users find interesting content. It’s like being a <a href="">Nielsen family</a> for the modern age. But there’s a bit of fun too as you’ll find yourself on the leaderboard for your favorite sites <a href="">vying for the title of the OneTrueFan</a> of that site.</p> <p><strong>What’s in it for the site owners?</strong> Real-time reading behavior. If you install the widget, (as I do on this site) the activity of your readers is aggregated from not only browsers hitting your site but also sharing activity on social sites such as twitter and facebook. You get a more complete view of how your content is shared beyond your site and a sample of what your most avid readers like to read, in real-time.</p> <p>If your site is publishing multiple stories a day and, as editor you are always looking for the next trending story to cover, the OneTrueFan analytics dashboard is an invaluable tool to help drive your daily editorial calendar. Most blog packages allow you to “pin” a story to the top, above the fold. The dashboard will quickly tell you which ones to push to the top and which ones to let slide down on the scroll.</p> <p>As social sites begin to drive a <a href="">greater portion of traffic</a> to your site, it is vital to understand which topics resonate with your readers enough to drive them to share via these networks. OneTrueFan gives you not only quantitative stats but also the qualitative insights that you can only get from browsing the names, faces, and twitter & facebook profiles of your most avid readers. Author Kevin Kelly has a theory that any business is sustainable provided it knows how to <a href="">take care of it’s most avid fans.</a> He calls it the “1,000 True Fans” rule. OneTrueFan is a tool that will help you cultivate your true fans.</p> </span></p>, 14 Jun 2021 17:03:15 -0700Understanding OneTrueFan Fanalytics!<p>By now I’m sure all of us have spent at least a few hours being hypnotized by our recently released real-time Fan Analytics (or Fanalytics as we call it here at OTF HQ). But this data is not just a sparkly stream of social engagement, its one of the most in depth looks you can get into what your community truly cares about. Check out how OneTrueFan Fanalytics can help you get to know your fans a little bit better:</p> <p><span><strong>Fan Interactions:</strong></span></p> <p><img src=""/></p> <p>An up to date, real time look at your readers interaction with your site, based on check ins and twitter shares, with a comparison of how your sites interaction has changed within the last 48 hours. Did I mention that its real time? Cause it is.</p> <p>Not only can you see exactly what time of day is best for you to publish a new post, but it also gives you an idea of when your fans visit your site the most. </p> <p><span><strong>Active Fans Today</strong></span></p> <p><img src="" align="left" width="100" height="100"/></p> <p>Total amount of active readers on your site, gauged by your 30 day max. An “active” fan is one who shared a link to your site within 24 hours, or “checked-in” via the OTF bar within the last 30 days. </p> <p><span><strong>Most Popular on this site</strong></span></p> <p><img src=""/></p> <p>A real time list of the pages and stories that are most visited and shared across your site. Across the bottom of each popular post is a row of your most recent readers that, when you hover over, will show you if the reader checked in or shared the page. This will show you the stories and posts that are most popular among members of your community, and helps you tailor your content based on your readers interests. </p> <p><span><strong>Sites hot with this site’s fans & Pages hot with this site’s fans</strong></span></p> <p><img src=""/></p> <p>Hot sites is a list of the most popular external web communities based on the sites that your readers share and check into the most. The blue bar to the right gives you a gauge of how popular one is vs the next and check the “Hide Common Sites” box to remove commonly used sharing platforms such as YouTube, yfrog, InstaGram etc.</p> <p>Similar to your “Sites hot with this site’s fans” list, “Pages hot with this site’s fans” is a ranked list of pages and stories from outside sites that are the most popular with your community members. Catch a story thats buzzing with your readers on other sites? Hop on the wave and publish a story on your site too!</p> <p><span><strong>Fan Leaderboard</strong></span></p> <p><img src="" align="middle" width="300" height="325"/></p> <p>An complete full view of your sites total leaderboard including your fans total scores. Hovering over the reader will show you the patches they have earned on your site, as well as the most recent pages they have shared, and other sites that they hold the title of OneTrueFan.</p> <p><span><strong>Fan Activity Stream</strong></span></p> <p><img src="" align="middle" width="175" height="200"/></p> <p>This is your real time, up to the moment stream of each interaction on your site. Every time a reader checks in, or shares a link, they pop up in the Fan Activity Stream in REAL TIME and tells you the page that they interacted with. This stream may look like a babbling brooke, but when you publish a post that gets everyone buzzing, it can look like a roaring rapid!</p> <p>Don’t you wish you knew this sort of data about your own readers and fans? Drop us a line and we will hook you up!</p>, 14 Jun 2021 16:18:00 -0700OneTrueFan site of the day:<a href="">OneTrueFan site of the day:</a>: <p>Take a trip though the wetlands on a hunt for pacific northwests most exotic dragonflies with today’s OneTrueFan site of the day, <a href=""></a></p> <p><a href=""><img height="200" width="475" src="" align="middle"/></a></p> <p>Whether you have a general interest in wildlife but don’t know anything about odonates (most commonly known as dragonflies & damselflies), or you have been looking at odonates for years and can recognize most species you encounter, you will find something on <a href=""></a> that catches your eye.</p> <p>Jim Johnson’s obsession with dragonflies and damselflies began in 1995 when he was recruited to help out with surveying these insects in Washington state. Since then he has been involved with the Dragonfly Society of the Americas in various ways—most notably since 2004 as an Associate Editor laying out the Society’s publications Argia and Bulletin of American Odonatology, and serving on the Executive Council as a Regular Member from 2005 to 2011.</p> <p>Posts cover a variety of topics such as life history, behavior, and finding odonates, as well as profiles of particular species, or sometimes just a photo. Jim took up photography of dragonflies and damselflies in 2006 and many of his better photos can be viewed on his web site <a href=""></a>.</p> <p>Jim regularly presents talks and workshops on odonates each year, and have done so for the Audubon Society of Portland, The Wetlands Conservancy, the Tualatin River National Wildlife Refuge, and the Oregon State Arthropod Collection at Oregon State University. Catch him at one of his talks!</p> <p>Thanks for playing OneTrueFan! </p>, 13 Jun 2021 15:05:00 OneTrueFan's Fan-alytics<a href=""> OneTrueFan's Fan-alytics</a>: <p><span>Yesterday OneTrueFan released a public preview of the company’s Fan Intelligence (aka “Fan-alytics”) solution. If you’ve not seen it, <a href="">check it out</a>.</span></p> <p><span>While this preview is really cool and exciting - I thought it would be interesting to see how much more someone could get out of it with a little more work.</span></p> <p><span>In this case, I decided it would be interesting to look at the size of each site’s daily engaged fan base not as an absolute number - but as a percentage of their daily user base (daily visitors). This should give an interesting perspective on “engagement rate.”<br/></span></p> <p><span>In this case I’m actually using “engagement rate” to express not what the odds are that a user will “engage” with content on the site. Instead I’m looking to determine what percentage of the user base is passively engaged (‘users’) vs which percentage is actively engaged (‘fans’). The higher the percentage who are fans (who have actively engaged, and are expending social capital in a manner which benefits the site) the better obviously.</span></p> <p><span>To do this I took the data from the OneTrueFan Fan Intelligence system for each of the Top 25 Tech News sites - and then went to Quantcast to get the number of visitors per day for each site.</span></p> <p><span>As it turns out, of the Top 25 only 12 are available on Quantcast. And some of these sites are not quantified. Even with this, the data still yields some interesting results.<br/>Ranking these sites by Reach (daily visitors) gives the following sort:</span></p> <ol><li>Gizmodo (750k)</li> <li>Mac Rumors (680k)</li> <li>Business Insider (447k)</li> <li>Mashable (379k)</li> <li>Apple Insider (187k)</li> <li>GigaOm (136k)</li> <li>The Next Web (105k)</li> <li>New Scientist (85k)</li> <li>Venturebeat (75k)</li> <li>ReadWriteWeb (75k)</li> <li>Search Engine Land (32k)</li> <li>Tech Dirt (27k)</li> </ol><p>But once we sort by Engagement Ratio (as defined above) a very different picture emerges. This yields a ranking that looks like:</p> <ol><li>Search Engine Land (3.4%)</li> <li>ReadWriteWeb (3.32%)</li> <li>The Next Web (3.2%)</li> <li>Mashable (2.94%)</li> <li>Tech Dirt (1.58%)</li> <li>GigaOm (1.41%)</li> <li>Venturebeat (1.31%)</li> <li>Business Insider (1.05%)</li> <li>New Scientist (0.77%)</li> <li>Gizmodo (0.29%)</li> <li>Apple Insider (0.26%)</li> <li>Mac Rumors (0.23%)</li> </ol><p>My gut interpretation of the difference between these two rankings is that engagement ratio is largely driven by two factors.First - the creation of valuable original content. The key words here are “valuable” and “original”. The content needs to be the sort of thing someone is willing to expend social capital on.Second - the publisher needs to understand how fan engagement and the social distribution cycle works.</p> <p>If you look at the rank by engagement ratio, you’ll see that the publishers who do best not only create original and valuable content but they also understand fan engagement and social mechanics.</p> <p>Where this gets most interesting is not just in what it points to (strategically) as goals for the publishers ranked lower on this list - but also what it means to advertisers looking to leverage these audiences.<br/>I think this is a great example of what we can do with this sort of information and analysis!<br/><br/>Oh… for shits and giggles I also took the full list and pulled data from Compete wherever I couldn’t get data from Quantcast. Now… obviously this is highly problematic as it’s two different data sources generated with two different methodologies. But I think it’s kind of cool none the less so I will share the results (with the caveats that they’re more interesting than accurate or useful).<br/><a href=""><img id="BLOGGER_PHOTO_ID_5616700037778107122" border="0" src=""/></a></p>, 10 Jun 2021 14:19:00 -0700